freelance seo

Content drives web searches – this isn’t a controversial statement, but an accepted fact of search engine optimization. This is one of the main reasons why content marketing is a $63 billion (and growing) field.  But successful content marketing is more than just a handful of blog posts thrown up online without much thought given […]

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If you ask someone who doesn’t know a lot about search engine optimization what they expect to get out of it, they’ll mention things like more traffic, more impressions, and of course, more sales, all on a timeline of immediately. But if you’ve been in the business for any time longer than a week, you […]

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You may think they’re just a fairy tale or urban legend, like Bigfoot, or leprechauns, but believe it or not, there are such things as SEO keywords that offer both low competition and (relatively) high traffic for your specific niche. The hard part, of course, is finding them.  Sometimes called “tangential keywords,” they’ve given rise […]

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Whether you’re looking for a side hustle or are just tired of working to make someone else rich, SEO freelancing could be just what you’re looking for. But it’s not without its pitfalls, even for entrepreneurs with established businesses. I know I made more than my share of missteps as I built my business and […]

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“May you live in interesting times.” – Apocryphal ancient Chinese curse (but probably not). There is no question that we’re living in noteworthy times. Technology is growing at an exponential rate, leaving many people from writers to paralegals, bankers to customer service representatives worried about the future of their jobs.    And search engine optimization professionals […]

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I’ve been involved in the world of search engine optimization for quite a while now. I’ve worked in-house with corporations trying to increase their exposure, on contract with local businesses trying to carve out their niche and with small mom-and-pops who don’t know the first thing about SEO. Each of these situations have a number […]

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On some level, most people would really love to be their own boss. Working from anywhere, answering only to yourself – that’s kind of the American dream, isn’t it? That’s probably why so many search engine optimization specialists are turning away from the traditional 9-5 corporate grind and embracing life as a freelancer.  But before […]

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